Blume

Co-Founder
Brand Strategy + Ideation
Product Development + Formulation
Brand Identity
Naming
Packaging
Website Design
Tone of Voice + Copywriting

Co-founded by Fellow’s founder, Ella Dalling, Blume is a superfood brand on a mission to make wellness a little less serious and a lot more fun.

Since launch, Blume has grown from a kitchen experiment to a category-leading wellness brand, now stocked in major retailers across North America and loved by a vibrant community.